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Branding
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Dogus OtoMotion Istanbul This project was the large scale naming and branding for a major new experiential centre based in Maslak, the main business and financial district in the centre of Istanbul in Turkey. After much deliberation we decided upon the name Otomotion and then worked on developing the overall graphic design for the brand. This was a lengthy process as all the elements had to work together and there were a wide range of applications and material considerations. |